Unlike holography, which requires the application of dyes and pigments, NanoTech’s technique doesn’t add anything at all to the material: it merely takes away, drilling tiny holes into it to reflect light, like a sculptor chiseling from rock.
The company has spent the last few years refining the process and increasing the yield of useable products per attempt, and now its holographs are ready to see the light of day: NanoTech has shipped its first masters and expects to see its first products based on this process out in 2013. Confident that their process can be commercialized, NanoTech is partnering with large anti-counterfeiting firms to scale their operation and reach the global market.
See the full story here: http://www.theglobeandmail.com/report-on-business/small-business/starting-out/famous-butterfly-inspires-anti-counterfeiting-nanotechnology/article10600835/?cmpid=rss1