philip lelyveld The world of entertainment technology

[Phil Lelyveld comment: the tools are more audience development tools than tools that guide content creation.  The size of their audience is an interesting data point.]

Online video company Fullscreen, which has over 10,000 YouTube channels with 200 million subscribers and 2.5 billion monthly views, is giving video creators the benefit of its expertise. Fullscreen announced Tuesday that it’s launching the Fullscreen Creator Platform, a set of analytics tools and apps that creators can use to build audiences and monetize content. Fullscreen is also launching an iOS app that allows users to track their videos’ performance from their phones.

Here is the press release page: http://blog.fullscreen.net/2013/07/09/introducing-the-fullscreen-creator-platform/

Here is the story page: http://gigaom.com/2013/07/09/youtube-network-fullscreen-launches-analytics-tools-for-creators/?utm_source=General+Users&utm_campaign=34543b8756-c%3Amed+d%3A07-10&utm_medium=email&utm_term=0_1dd83065c6-34543b8756-99147229