13Jan/14Off
More Movies at Sundance Are Sidestepping the Big Screen
The very concept of a “sale” — the old Sundance measuring stick — has shrunk along with a diminishing theatrical audience. Companies that once paid millions of dollars for the right to distribute a film will now often acquire a picture for no money down. Instead they promise to put it in front of viewers, and give the filmmaker a cut of the proceeds, if there are any.
See the full story here: http://www.nytimes.com/2014/01/13/business/media/more-movies-at-sundance-sidestepping-big-screen.html?curator=MediaREDEF