philip lelyveld The world of entertainment technology

17Apr/14Off

NBCUniversal Makes Digital Programming Push

saturday_night_lineNBCUniversal is making a big push into digital programming with the launch of a slate of online-first series.

“Much of the uncaptured value in the online world can be unlocked with smart collaborations between creators and clients,” said Jeff Wachtel, NBCUniversal Cable Entertainment president and chief content officer. “This year, we’re making a big push to building that bridge.”

See the full story here: http://www.hollywoodreporter.com/news/nbcuniversal-makes-digital-programming-push-696250

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