philip lelyveld The world of entertainment technology

3Oct/14Off

Lexus creates an Oculus Rift-powered virtual test drive

Lexus_RC_F_RiftLexus wants to put you in the seat of its 2015 RC F, even if it means you're sitting in a virtual version of its latest performance vehicles. The car manufacturer recently launched a beta version of the RC F Rift, a virtual reality representation of the car's interior using the Oculus Rift Development Kit 2 at the 2014 Pebble Beach Concours d'Elegance in Monterey, California.

The motion-controlled driving simulator includes "genuine RC F elements," such as the car's steering wheel and foot pedals, and has players driving around a virtual racetrack. Lexus said it took less than eight weeks to build the 360-degree virtual environment. The company provided a demo video as well as a schedule of events for fans to take the Oculus demo for the spin in person in the coming months, both found after the break.

See the full story here: http://www.joystiq.com/2014/10/02/lexus-creates-an-oculus-rift-powered-virtual-test-drive/?utm_source=KZero+Website+Subscribers&utm_campaign=d4133f1d0b-Template_for_VR_News_Weekly32&utm_medium=email&utm_term=0_6f364169c5-d4133f1d0b-117770001

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