24Mar/15Off
Stamps using augmented reality technology released to celebrate Irish animation
An Post has released a four-stamp set celebrating the Irish animation industry - for the first time using augmented reality technology to virtually bring stamps to life.
When scanned by a smartphone with the CEE app installed, a specially produced film featuring Roy, Give Up Yer Aul Sins, The Secret of Kells, Nelly & Nora and other animated works can be seen.
See the full story here: http://www.businessandleadership.com/marketing/item/49977-stamps-using-augmented/