philip lelyveld The world of entertainment technology

Groundbreaking Augmented Reality Exhibit Coming to New York’s City Lore Gallery

The epic comic book, PRIYA'S SHAKTI, which presents a new Indian female superhero and rape survivor who tackles the problem of sexual violence in India and around the world, is having an augmented reality exhibition at City Lore Gallery in New York City.

The opening reception is May 7, 2015 at 7:30PM and is part of PEN World Voices Festival. Also, a large colorful augmented reality mural from the comic book is on display at the Tribeca Film Festival.

To bring any image in the gallery to life, audiences simply need to download the Blippar mobile app on an Apple, Android or Windows device and hold it up to an image from Priya's Shakti. Instantaneously, the images will come alive and viewers will be able to interact with engaging digital content directly on the device's screen.

Inspired by ancient mythological tales, the comic book tells the story of Priya -- a mortal woman and gang-rape survivor -- and the Goddess Parvati as they fight against gender-based sexual violence in India and around the world supporting the movement against patriarchy, misogyny and indifference. 

See the full story here: http://www.marketwired.com/press-release/groundbreaking-augmented-reality-exhibit-coming-to-new-yorks-city-lore-gallery-2012818.htm