philip lelyveld The world of entertainment technology

5Oct/15Off

Disney Research uses augmented reality to turn coloring books into 3-D experience

A coloring book and a box of crayons may give kids an early opportunity for creative expression but, next to TV and video games, coloring can sometimes seem unexciting. A coloring book app devised by Disney Research, however, can cause characters to leap from the page in 3-D glory with the help of augmented reality.

A child colors a character, such as an elephant, on the book page normally, while a tablet or smartphone running the app monitors the drawing. Based on the child's coloring, the app fills in colors in real-time on an animated 3-D version of the elephant that is visible on the device's screen and integrated into the video.

The app keeps the core focus on the traditional activity of coloring while offering a magical digital overlay that enhances engagement.

See the full story here: http://www.eurekalert.org/pub_releases/2015-10/dr-dru100115.php

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