Greg Jones, Cramer's senior associate of strategy, said the firm is experimenting with how HoloLens could be used at trade shows for different clients.
Norwood-based Cramer, whose clients have included IBM, UPS and Johnson & Johnson, could potentially use the technology to create a 3-D, interactive animation of a product as a way to demonstrate the features and benefits of a product when it's not possible for the product to physically be present.
"In an events environment, something like HoloLens can be very powerful for showing a product demo, especially when that product is too large or heavy to carry around," Jones said in an interview.
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