InsiteVR makes it easy for enterprises, starting with the architecture market, to implement VR and AR solutions for their business needs. Angel Say and Russell Varriale were ambitious roommates at Columbia University, 3,000 miles from Silicon Valley and the headquarters of Oculus. They aren’t architects. They are engineers and problems solvers.
Architects shouldn’t have to learn Unity or another game development platform in order to use VR. Designers and architects need to stay within the confines of their current workflows. This realization made InsiteVR what they are today — a profitable enterprise SaaS business that lets architects use VR to share, collaborate, sell, and create.
InsiteVR got to where they are today through conservative cash management, obsessive customer empathy, and repurposing off the shelf technology to solve a particular problem. This is how you balance patience and growth as a VR startup. The InsiteVR team proved, in 2015 nonetheless, that virtual reality offered a positive ROI for commercial and residential architects. They are using 2016 to refine their business model, improve the product from (paying) customer feedback, and expand within their target market.
See the full story here: https://medium.com/@flinndustries/a-profitable-vr-company-18eb07a1475#.oj0amj9uz