NFL Throws First Virtual-Reality Pass to Google Daydream, YouTube
The National Football League is producing its first original VR series, launching exclusively on YouTube and Google’s Daydream View virtual-reality headset starting later this month. But the project underscore that it’s still early in the VR game — with the league tapping the tech as a promotional fan-engagement vehicle, rather than a revenue driver.
The VR content will be free, with the first episode of the series to be available on the NFL’s YouTube channel on Thanksgiving Day (Nov. 24). Later this year, episodes will also be available via the NFL’s VR app designed for Daydream View, Google’s mobile VR headset that works with its new Pixel phones set to begin shipping Nov. 10, along with other immersive experiences.
See the full story here: http://variety.com/2016/digital/news/nfl-vr-virtual-reality-google-youtube-1201908355/