philip lelyveld The world of entertainment technology

22Dec/16Off

IMAX’s VR theaters aren’t coming this year after all

The first IMAX virtual reality theater, originally slated to open by the end of the year, is now expected in 2017.

The pilot center is supposed to include several StarVR headsets in modular pods, which could be adapted for specific experiences that might last between five and 15 minutes. It’s conceptually similar to the VR arcade that HTC openedearlier this year, but tied to an existing cinema location: the Odeon Printworks Multiplex in Manchester.

IMAX apparently got its first shipment of StarVR headsets in late August, at which point the pilot program was supposed to debut in Los Angeles. But there are plenty of challenges facing VR location-based entertainment, so it’s not too surprising to see the launch date slip.

Comments (0) Trackbacks (0)

Sorry, the comment form is closed at this time.

Trackbacks are disabled.