philip lelyveld The world of entertainment technology

18May/17Off

The Virtual Reality Company’s New Animated Series Raising a Rukus Gets New Premiere Date and 2D Trailer

rukus-3The Virtual Reality Company‘s original animated virtual-reality series Raising a Rukus is set to premiere at the IMAX VR Centre in Los Angeles on May 19 — and PEOPLE has an exclusive first look at a new trailer of the series.

Raising a Rukus follows two siblings and their mischievous dog Rukus as they travel to different worlds and embark on various magical adventures together.

“We’ve all seen animated stories before, but for the first time, we’re actually immersed in this world with the characters,” VRC’s co-founder and chief creative officer Robert Stromberg previously PEOPLE.

Each episode of the show will last 12 minutes and will feature branched narration, allowing viewers to follow the story from the perspective of the brother and sister.

Following the premiere, the experience will continue to rollout throughout the summer on Gear headsets and through special events.

See the full story here: http://people.com/movies/virtual-reality-company-raising-a-rukus-trailer/

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