philip lelyveld The world of entertainment technology

17Sep/17Off

Editor’s Corner: For VR, 4K, AI and voice control, it’s sink or swim time at IBC

IMG_0976As 4K progresses and VR fizzles, artificial intelligence has emerged as the toast of IBC.

"AI is something that's transforming our business today," Drury said.

"..It will disrupt pretty much all areas of the market," said David Mowry, vice president of strategy and business development at IBM Cloud Video. “We’re just scratching the surface on how transformative AI will be.”

In describing the investments Fox has made to overhaul its TV Everywhere hub Fox Now, Sullivan said that his company had leaned heavily on machine learning to rev up its recommendations.

So for many emerging technologies, outlooks are promising. Meanwhile, voice control and 4K seem to have finally reached the mainstream after years of wheel spinning. But VR, for all its promise and impressive capabilities, has spent another IBC languishing as a technology still struggling to find much of a future.

See the full story here: http://www.fiercecable.com/broadcasting/editor-s-corner-for-vr-4k-ai-and-voice-control-it-s-sink-or-swim-time-at-ibc

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