IMMERSIFY – INNOVATIVE TECHNOLOGIES FOR VIRTUAL REALITY
Immersify, a European R&D consortium made up of the following partners: PSNC – Poznan Supercomputing and Networking Center (Poland), Spin Digital Video Technologies GmbH (Germany), Ars Electronica Futurelab (Austria), Marché du Film – Festival de Cannes (France) and Visualization Center C (Sweden). Immersify was set up in October 2017 and runs until March 2020. This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No 7620799.
Immersify Focuses on Four Points
Immersify is concentrating on four challenges. First of all, what’s needed is a new technology for the video compression of data, which is virtually exploding due to higher resolutions, frame rates and constantly improving image formats. Second, media players and formats should be able to support as many different technical environments and devices as possible. Third, creative individuals working with high-quality videos, CGI in 2D and 3D, as well as interactive elements ought to have the option of combining them with each other so that users are in a position to enjoy totally customized experiences. Fourth, Immersify is definitely not to be developed behind closed doors; rather, the intention is to present the ongoing progress of R&D in the form of demos at the Ars Electronica Festival and the Marché du Film in Cannes, where specially developed content and innovative market-oriented products will showcase Immersify’s creative and technical capabilities.
See the full story here: https://www.aec.at/press/en/2018/01/18/immersify/