philip lelyveld The world of entertainment technology


Speed skater Ted-Jan Bloemen gets paid in cryptocurrency

180210154318-bloemen-new-sketch-exlarge-169Canadian speed skater Ted-Jan Bloemen recently became the first athlete to be paid in virtual money when he struck a one-year sponsorship deal with ONG Social, a social network and crypto community, and CEEK VR, a developer of virtual reality experiences.
It's often not easy being a Winter Olympian, particularly in securing financial support to fund the pursuit of sport success, with Bloemen is exploring a "whole new frontier," according to his agent.

The double world record-holder plans to share his Olympic journey on the ONG Social network and star in a 360° virtual reality experience on CEEK VR. In return, he will earn cryptocurrency rewards.

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