VR software Gravity Sketch allows a faster way to sketch cars.
Smith says it took him about 40 hours of work in a virtual reality program called Gravity Sketch to create the vehicle rendering from scratch. How long would it have taken to produce something like this using Ford's traditional design methods, like 2D sketches and CAD software?
"We're talking months," he says at a presentation to journalists in Dearborn, Michigan last week. "If you wanted to make an interior and an exterior, you're still talking months," versus approximately 20 hours in the VR tool, he says.