Hoorah Digital acquires Ritual Studio
Digital consultancy, Hoorah Digital, has acquired creative storytelling agency, Ritual Studio, the agency founded in 2017 by creative and former Hellocomputer ECD, Simon Spreckley. Under the terms of the deal, Ritual Studio will be fully merged into Hoorah Digital.
Shaune Jordaan
According to Shaune Jordaan, Hoorah Digital CEO and co-founder, the acquisition is a chance for the consultancy to ramp up its creative capabilities. Ritual Studio combines expertise in user experience (UX), user interface (UI) design, CGI, animation, and gaming to enhance storytelling; since its founding, it has worked on projects for Standard Bank, Dragon Energy Drink, and Sneaker Lab.
“Most people think of performance marketing as being all about data and dry numbers,” says Jordaan, “but the truth is that data is most powerful when its combined with world-class creativity and storytelling. By bringing Ritual Studio in the Hoorah Digital family, we’re getting a wealth of creative talent that also understands how brands can translate great customer interactions into tangible business.”
See the full story here: http://www.marklives.com/radar/hoorah-digital-acquires-ritual-studio/