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Indigital using augmented reality for traditional storytelling

The Australian startup works with traditional owners to help them share cultural narratives, language, and storyteling through augmented and mixed reality.

In 2014, Mikaela Jade started what she called the world's first indigenous augmented and mixed reality company, Indigital, but it wasn't an easy venture, she told the Dell Technologies Forum in Sydney last week.

"I had to cold call augmented reality companies from all around the world saying, 'Hi, I'm a woman in Australia I want to make remote area augmented reality'," she said. "Everyone was like, 'Yeah, right. Did you say you're Aboriginal as well? Wow'."

"I was disconnected from my culture, at the same time I was working as a park ranger and I was responsible for all these signs you see in the national park-- they're often metal -- and it really seemed incongruent to me that we had metal signs in front of 60,000 year old cultural sites with the sign expressing the learning about the site through the lens of an anthropologist or an archaeologist, rather than our own people," she said.

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