philip lelyveld The world of entertainment technology

10Oct/19Off

Disney taps Hitachi for smarter theme park magic

https---s3-ap-northeast-1.amazonaws.com-psh-ex-ftnikkei-3937bb4-images-0-4-5-6-22946540-4-eng-GB-Cropped-1570650990RTR3BA3LHitachi will enter a partnership with The Walt Disney Co. to provide artificial intelligence and analytics at the entertainment giant's theme parks, the Japanese technology group said Wednesday.

Hitachi Vantara, Hitachi's U.S. unit, has agreed to provide data analysis for both Disneyland and Disney World through the Lumada suite of internet of things tools. The partnership was announced at NEXT 2019, the data technology conference being held in Las Vegas.

Disney will be able to boost customer satisfaction by reducing maintenance times. Hitachi meanwhile will use the partnership as a jumpoff point to develop offshore markets in the IoT business. Right now, Lumada is 90% focused on domestic clients.

See the full story here: https://asia.nikkei.com/Business/Technology/Disney-taps-Hitachi-for-smarter-theme-park-magic

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