Glenn Reitmeier: I believe I can provide unique expertise and value at the strategic intersection of business, legal and technology issues. It’s amazing how intertwined they have been throughout the course of my career. Any media business or any business in the supply chain is inherently dependent on technology to create and deliver content, and that content itself is intellectual property that needs to be protected.
...As far as lessons learned, first, on a technical level, we learned that hardware testing was unnecessary for a modern digital system design. You do that these days with rigorous simulation and evaluation, which allows you to avoid the long and costly process of hardware development.
TVT: What do you think will be fully rolled out first, 3.0 or 5G?
GR: I believe that ATSC 3.0 will be fully deployed before 5G. When you talk about 5G, there are often a lot of assumptions being made. But are you talking about 5G at 900 MHz or mid-band spectrum deployments of 5G? Obviously, as you go up to higher frequencies, you gain higher capacity, but your propagation and coverage area shrink.
When you look at the infrastructure and the investment, I think it becomes a pretty easy conclusion that ATSC 3.0 can be fully deployed before 5G when you look at it on a nationwide basis.
See the full interview here: https://www.tvtechnology.com/atsc3/glenn-reitmeier-opens-up-about-the-past-future-of-television