philip lelyveld The world of entertainment technology


Clubhouse Becoming Elite Silicon Valley Virtual Meeting App

Mobile_Devices_Phones_WirelessUsers join pop-up audio chat rooms where they “are segmented into tiers determined by moderators.” NYT adds that, “users can join any chat room, see who is speaking or listening, click into a profile page and follow others … [with] some [saying] Clubhouse had brought back the spontaneity of real-life interactions.”

Digital marketing consultant Sonia Baschez said, “it’s like walking into a party where you know people are ready to mingle.” “You’re not forced to be part of the conversation the entire time on Clubhouse,” she said, reporting she spends three to five hours a day on the app. “You can just listen to other people talking about interesting subjects and jump in when you want.”

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