Virtual influencers rush into entertainment scene
Virtual humans are cheaper, less risky than top celebs, while entertainment industry is easiest way to approach the public ...
Rozy, the first virtual social media influencer in South Korea, is set to debut as a singer with her first single “Who Am I” on Feb. 22. The debut single is produced by Vanilla acoustic’s Jung Jae-won, who has worked with artists such as Bolbbalgan4.
Prior to her singing debut, the virtual figure surprised viewers by making a cameo appearance in Tving‘s comedy series “Dr. Park’s Clinic” last week. ...
Meanwhile, virtual influencers have become a blue ocean in today’s entertainment market. Although they are computer-generated, their diverse character traits and talents make them seem almost human. Virtual humans can be widely utilized in areas such as advertising, music and acting. ...
Korea is not the only country that is witnessing a rapidly growing popularity of virtual humans in the entertainment industry. Chinese e-commerce giant Alibaba Group Holding introduced Dong Dong, a virtual idol promoting the 2022 Beijing Winter Olympics.
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