Matt Graham, senior director at PBS Digital Studios
Two-thirds of the PBS Digital Studios audience is between the ages of 13 and 34.
PBS Digital Studios has more flexibility to experiment with different types of programming. Our production cycles and budgets are a tiny percentage of what goes into creating a typical broadcast television show.
Frankenstein, M.D., PBS Digital Studios’ first scripted narrative series, is a classic story that enables us to integrate science, technology and math. It reimagines the title character as Victoria Frankenstein, an obsessive, eccentric prodigy in a modern university setting. The story is told through video blogs, the characters’ Twitter feeds, Tumblr and more, and drives to a thrilling Halloween finale.
See the full story here: http://www.c2meworld.com/creation/nextvideo-keynote-matt-graham-considers-the-future-of-digital-content/