philip lelyveld The world of entertainment technology

12Dec/14Off

Virtual Reality in Spotlight at Investor Conference

 

VR movies, virtual video conferencing and other experiences are likely to come into focus "down the road," said Drew Oetting from technology investment firm Formation 8. For now, most activity will concentrate "around small, contained experiences," he argued.

VR movies, virtual video conferencing and other experiences are likely to come into focus "down the road," said Drew Oetting from technology investment firm Formation 8. For now, most activity will concentrate "around small, contained experiences," he argued.

Asked about the production process, he said VR is about finding "the perfect vantage point and then getting the hell out of the way."

Asked if VR would cannibalize live games and other events, Marsilio said "you can't smell the popcorn" or feel the vibration of the seats in VR or fully sense the electricity of the crowd. "VR is going to drive ticket sales," he said. "It will advertise how amazing that in-arena experience is."

The panel was also asked for predictions for VR in 2015. "I think we're going to see China as a big, big adopter of virtual reality," Allen said. And Romo predicted that big online and media companies would have "some story" around VR in the new year.

See the full story here: http://www.hollywoodreporter.com/news/virtual-reality-spotlight-at-investor-755788

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