MINI Reveals Augmented Reality Vision: Big Data Goggles for Drivers
The automaker is debuting augmented-vision eyewear at the Shanghai auto show (which opens on April 22) that will allow drivers wearing them to see “through” blind spots in the vehicle, and use big data to better navigate, park and manage communications.
The project was spearheaded by BMW Group Designworks (which has just rebranded in the US to simply “Designworks” but is still owned by the German auto giant) in partnership with Qualcomm.
The glasses’ coolest feature may well be the “X-ray vision” that allows for drivers to see what’s on the other side of blind spots. Cameras mounted on the vehicle will help drivers see pedestrians, obstacles and other vehicles in a whole new way.
The eyewear will capture and monitor data inputs from the driver, including navigation data, speed, speed limits, points of interest, messaging alerts from a connected phone, and, of course, augmented parking.
See the full story here: http://brandchannel.com/2015/04/10/mini-augmented-reality-041015/