philip lelyveld The world of entertainment technology


Punchdrunk is working in partnership with Niantic to develop the next generation of live experience.

Since the launch of Sleep No More, New York we’ve often heard audiences comparing the show to a game.

We believe that the future of interactive audience experience will be at the cross section of gaming and theatre.

Niantic’s Real World Platform will give us the opportunity to take our work outside of buildings and into the world around you. Across multiple projects, we want to bend the rules of genre and redefine the norms of mobile gaming. Our hope is that together, we can create something no one else can.

We can’t say more, but there is much to come.

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