Fox, Samsung Partner On Innovation Lab
During a press event, Mike Dunn, Twentieth Century Fox Home Entertainment president, and Michael Zoeller, Samsung TV-A/V European sales and marketing director, revealed that Samsung will be the first partner in the Fox Innovation Lab, which was described as an initiative to work on short- and long-term projects “that will enhance the consumer experience of content through televisions and mobile devices of the future.”
The executives also said that in expanding the partnership between the two companies, Fox movies mastered in 4K will be prominently featured in the Samsung Video Pack sold with Ultra HD TVs and previously announced in the United States.
The Video Pack is an external hard drive-based media player pre-installed with Ultra HD movies and television programs. Zoeller reminded that Samsung plans to move beyond the Video Pack with a device tied to a Samsung Ultra HD download service in the future.
He said that because Samsung is supporting SCSA, Fox is making “its entire summer lineup” available in Ultra HD including: “Dawn of the Planet of the Apes,” “X-Men: Days of Future Past,” “The Other Woman,” “The Fault In Our Stars” and others.
See the full story here: http://www.c2meworld.com/creation/fox-samsung-partner-on-innovation-lab/